Comfort should be accessible to all
01.Premium ProductsWe invest in the highest quality performance fabrics, smarter design and built-to-move construction to make category-leading products with unparalleled comfort.
02.Fewer DollarsWe keep operations lean and free from unnecessary costs so you enjoy premium comfort at wallet-friendly prices, 365 days a year.
03.Better For AllCarbon-neutral global shipping, sustainable fabrics, inclusive sizing and a social mission to democratize comfort.
But let us break it down further
No middlemen, no unnecessary costs. With a spartan approach to doing business, we deliver better products and far greater value to you, our customer.
- Create artificial exclusivity that they expect customers to pay more for
- Leasing prime real estate in malls across the country
- Tons of discarded inventory from last season
- Opt for cheaper materials to reduce costs and increase margins.
- Rarely pass down savings saved from economies of scale to customers.
- Fancy packaging that costs more than the products inside.
These practices raise their product prices and only benefit their bottom line, not their customers.
- No brand recognition ‘surcharge’
We believe in pricing at the true value of the product for our customers’ benefit.
- ONLY necessary packaging
We believe customers should pay for the product, not the hype.
- Streamlined return policy with return rates 10 times lower than the industry average.
Rather than keep these savings, we pass them back to you in the form of lower prices.
- No production shortcuts
This all adds to our production costs but it also results in best-in-class products at an exceptional value, and we wouldn’t have it any other way.
Co-creation with our customers (you) leads to better products made for you, by you
men and for
the good of all
Every body is different and we’re all about having options. We offer inclusive sizing and extended fits for all shapes and sizes.
Our mission of democratizing comfort doesn’t just end with our customers. Our For All Social Mission aims to empower communities and provide comfort for all.