Other brands
Other brands
Fit Guide
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List of all product categories:
1. Underwear - all underwear ranges (Elite II, Paradise Pocket, Tactical II, Endurance, Classic), fits (Standard, Athletic, Longer), styles (boxer brief, trunk, brief, boxer) and fabrics (Re:Luxe, Compression, Luxe) are considered the same product category.
Intimate items such as underwear and socks cannot be resold once worn due to hygiene and health code policies. Because of this, we can only process a refund for 1 pair of underwear and socks that have been taken out of their packaging only if you order 1 pair. But don't worry, we have a very accurate fit guide that usually gets it right the first time. When ordering 2 or more pairs, neither gets a free return or exchange.
2. Performance Dress shirt and the Performance Short Sleeve Button Up in all styles, fits and fabrics are considered the same product line
3. Essential V Neck and Crew Neck in all styles, fits and fabrics are considered the same product line
4. AirWeight undershirt - High V and Deep V are considered the same product line
5. All socks in any fit or style are considered the same product category
6. Contender Training Shorts and Heavyweight Training Shorts are considered the same product line
7. The Limitless Performance Chino
Meet the Lightweight Reign Polo, the streamlined successor to our bestseller. Cut for a tailored athletic fit that builds the shoulders and arms, trims the torso, and moves from office to after-hours without missing a beat. When the jacket stays on the hook or you're playing a quick nine, this is the polo you reach for.
Most “performance polos” aren't actually polos - they're glorified gym tees with a loose knit, flimsy fabric and a collar tacked on. We built a true technical polo with a clean, matte finish - classic polo aesthetics, zero synthetic shine, all the performance you need hidden within a traditional polo look.
We engineered a custom high-performance fabric with a structured drape that mirrors a premium cotton polo and high-performance yarns that deliver peak performance: wrinkle-resistant, low-maintenance care, UPF 50+ sun protection, lightweight breathability, sweat-wicking, quick-drying, 360° stretch, and a softness that gets softer with every wash.
The result is a precision-built lightweight polo ready for the court, the course, and the weekend - sharp, breathable and engineered to perform.
All of our garments are easy care: wash on cold and hang to dry - that's it
No ironing necessary, but if desired, set the iron to very low heat and place a towel between the iron and the shirt. Do not let the fabric come into direct contact with the iron.
Do not dry clean
Do not bleach
So easy, you won't need to call mom for help.
She'll be so proud.
We custom engineered our lightweight polo fabric to have the structured drape and zero synthetic shine of traditional polos, but enhanced it with 85% high-performance nylon, and 15% spandex yarns that deliver peak performance.
Shipping in 1 week. Pre-order now to get first dibs.
What makes premium apparel premium? Is it the quality of the fabrics, materials and designs, or is it artificially inflated prices?
Most premium apparel brands sell basic underwear for +$35 and dress shirts for +$130 when they cost a fraction to make. And you may have noticed that these same brands used inflation and rising costs as cloud cover to raise their prices 15 - 30% despite the actual inflation rate being considerably lower.
Because these businesses prioritize making more money for themselves and their shareholders rather than delivering more value to their customers. This leads them to spend more money on marketing to sell an “aspirational lifestyle”, bolster their margins by lowering product quality and cutting costs, and create a false sense of exclusivity to justify their high prices. How else can you convince someone to spend more money on clothes that have fewer features, less performance, and ultimately less comfort?
This inspired the creation of All Citizens and our lofty mission of democratizing comfort. We set out to make premium products at more accessble prices with sustainability and social impact at our core.
We’re pursuing a more utilitarian and spartan approach to retail - no inflated prices because of “brand”, no discounting games or waiting around for coupons - just better products at better prices all year ‘round.
Welcome to better retail.