At All Citizens, we believe high-performance and innovation don't have to come at a high price tag. While we continue our product innovation by pioneering advancements in material science and construction techniques, innovating on customer value and reducing prices - without sacrificing quality - requires true supply-side innovation and a fundamental shift in operations and distribution.
The Frontier Series is a new division of All Citizens dedicated to evolving existing industry standards and pushing the boundaries of performance, functional product design, sustainability, and most importantly, customer value.
To deliver on the ambitious goal of the Frontier Series, we are adopting a truly demand-driven and intentional, just-in-time production model.
Each prototype is launched as a campaign with a target production quantity. To indicate interest, you pledge $5 risk-free, and if we meet the target quantity, we start production and confirm your pre-order.
Your pledge also guarantees an exclusive discount (valued well above $5) as well as direct input into the product design - this means you will have a hand in guiding our product development.
All campaigns are all-or-nothing, so if we don’t meet the quantity goal, your pledge is refunded back to you and we don’t move forward with production.
The economic environment and global supply chain is changing, and these realities require new business models. Traditional demand forecasting often leads to overstocking and holding large quantities of inventory, or understocking and running out - in other words, waste. Most businesses simply accept this reality and increase their product prices to offset this additional cost.
Our model lets customers dictate production, perfectly align it with demand and significantly reduce waste - no over production, no additional transportation costs, no excess storage costs - resulting in significant savings. This savings allows us to invest more into building products that punch well above their weight class in terms of quality, performance and price.
First time customer? Just order 1 unit in each product category and get a free return or exchange with our First Garment Guarantee.
1. Underwear - all underwear ranges, styles, fits and fabrics are considered the same product category:
- Elite, Elite Air, Apex, Re:Luxe, Tactical, Endurance
- Boxer Brief, Longer, Trunk, Briefs, Boxers
- Standard, Athletic, Longer
Just order 1 first and get a free return. When ordering 2 or more pairs, neither gets a free return or exchange.
Intimate items such as underwear and socks cannot be resold once worn due to hygiene and health code policies. Because of this, we can only process a refund for 1 pair of underwear and socks that have been taken out of their packaging only if you order 1 pair. But don't worry, we have a very accurate fit guide that usually gets it right the first time.
2. Button Ups in all styles, fits and fabrics are considered the same product line:
- Dress shirts, Short Sleeve Button Ups
3. T Shirts in all styles, fits and fabrics are considered the same product line:
- Essential, Runweight
- Crew Neck, V Neck
- Short sleeve, Long sleeve
4. Polos in all styles, fits and fabrics are considered the same product line:
- Short sleeve, long sleeve
5. Undershirts in all necklines are considered the same product line:
- High V, Deep V, Crew Neck
6. Socks in any fit or style are considered the same product category
7. Training Shorts are all considered the same product category
- Titan, Locked In, Contender, Heavyweight
8. Chino Shorts
9. Water Bottles in any size are considered the same product category
- 25oz, 32oz
Orders with 2 or more items from the same product category don't have a free return or exchange and deductions will apply.
Fewer returns = lower costs for us = lower prices for you + it's more sustainable for our planet.
That's pretty much the whole idea.
Please double check the sizes and colors in your order and then check the box below to confirm :)
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